Published at Monday, March 25th, 2019 - 06:09:49 AM. Type of airline. By Adelbert Scholz.
Computers also allow airlines to predict with some accuracy how many passengers will actually fly after making a reservation to fly. This allows airlines to overbook their flights enough to fill the aircraft while accounting for no-shows but not enough (in most cases) to force paying passengers off the aircraft for lack of seats stimulative pricing for low demand flights coupled with overbooking on high demand flights can help reduce this figure. This is especially crucial during tough economic times as airlines undertake massive cuts to ticket prices to retain demand. 64
The advent of advanced computerized reservations systems in the late 1970s most notably Sabre allowed airlines to easily perform cost-benefit analyses on different pricing structures leading to almost perfect price discrimination in some cases (that is filling each seat on an aircraft at the highest price that can be charged without driving the consumer elsewhere).
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